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Candy corn sales vary widely across U.S. states, with some buying much more and others much less, despite its $75 million annual market.
Candy corn demand varies sharply across the U.S., with Mississippi, Nebraska, and Kentucky ordering up to 92% more than average, while Hawaii, Washington, D.C., and Florida bought 43% to 55% less, according to Instacart data.
The treat remains a polarizing Halloween staple, cherished as a tradition in some areas but overlooked in others.
Brach’s produces about 30 million pounds annually—enough to circle Earth five times—with candy corn sales reaching $75 million last year out of $88.5 million in the category, per Circana.
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Las ventas de maíz dulce varían mucho entre los estados de EE. UU., con algunos que compran mucho más y otros mucho menos, a pesar de su mercado anual de 75 millones de dólares.