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Monterrey renews media rights with SEVN for the 2026 World Cup Legends Match, boosting global fan engagement.
Monterrey, a host city for the 2026 FIFA World Cup, has renewed its partnership with SEVN Worldwide for exclusive media rights to the 2026 Monterrey Legends Match, set for January 17, 2026, at Estadio Monterrey.
The agreement covers live broadcast, video-on-demand, digital syndication, and in-stadium media activations.
Building on the success of the 2024 event, which drew over 35,000 fans and strong global viewership across networks like TUDN, BEIN Sports, and FIFA+, the 2026 match will feature football legends and leverage AI and digital platforms to boost fan engagement.
SEVN is actively seeking distribution and sponsorship partners ahead of the World Cup, with growing interest from North American and international media.
Monterrey renueva los derechos de medios con SEVN para el partido de leyendas de la Copa Mundial 2026, impulsando la participación global de los fanáticos.