A Toronto Blue Jays player's favorite sourdough cinnamon bun from Ontario has gone viral, boosting sales and becoming the team’s unofficial treat.

A sourdough cinnamon bun from Little Paris Bread Co. in Paris, Ontario, has gained unexpected fame among the Toronto Blue Jays during their 2025 playoff run. The buns, made without commercial yeast and fermented for hours, were first requested by a team medical staffer, a local native, and became a hit after a key win. The treat’s popularity has boosted sales, with fans now ordering buns for games. Owner April Vande Leygraaf, who started baking at home, calls the buns the “unofficial cinnamon bun of the Toronto Blue Jays.”