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Tesla lowers Model 3 and Y prices by $5,000 with smaller batteries and fewer features, but sales response is weak.
Tesla has launched more affordable Model 3 and Model Y trims, lowering prices by about $5,000 through reduced battery size, smaller wheels, less powerful motors, and removal of premium features like ventilated seats and rear screens.
The base Model Y starts at $39,990 and the Model 3 at $38,630 with shipping.
Despite the lower prices, the response has been lukewarm, with critics noting a less dynamic driving experience and concerns that the cuts may harm Tesla’s luxury image and cannibalize higher-trim sales.
The move contrasts with CEO Elon Musk’s 2023 claim that reducing car quality is an easy way to cut costs, drawing skepticism about Tesla’s long-term strategy.
Tesla baja los precios del Model 3 y Y en $5,000 con baterías más pequeñas y menos características, pero la respuesta de las ventas es débil.