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M&Ms top New Jersey’s 2025 Halloween candy list amid $13.1 billion in national Halloween spending.
M&Ms have been named New Jersey’s top Halloween candy for 2025, according to USA TODAY, as chocolate remains dominant in the seasonal market.
Despite New Jersey’s prominent Halloween displays, a Consumer Affairs report ranks it #31 in Halloween spirit nationally, based on spending and engagement data, revealing a gap between festive appearances and actual tradition.
U.S. Halloween spending is projected to hit $13.1 billion, with $3.9 billion on candy, driven by rising cocoa prices and strong demand for treats like Reese’s, Snickers, and Kit Kats.
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M&Ms encabeza la lista de dulces de Halloween de 2025 de Nueva Jersey en medio de $ 13.1 mil millones en gastos nacionales de Halloween.