Learn languages naturally with fresh, real content!

tap to translate recording

Explore By Region

flag Ad spending per match in the 2025 Asia Cup rose 38%, led by food & beverages, with fewer brands but longer ads.

flag Advertising volume per channel per match in the 2025 Asia Cup rose 38% compared to 2022, driven by more matches and heightened engagement, especially in non-India games which saw a 41% increase. flag Food & Beverages led with 27% of ad volume, surpassing Services, while Auto followed at 26%. flag The top five sectors accounted for over 80% of ad minutes, down slightly from 2022. flag Shorter ads remained dominant, but longer 20–40+ second spots grew in use. flag Advertiser and brand counts declined, indicating a more concentrated market, with PepsiCo, Hero MotoCorp, and Vishnu Packaging each holding 7% of ad minutes.

3 Articles