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Pinterest now lets users block AI-generated content in their feed, responding to concerns about authenticity.
Pinterest has launched a feature letting users filter out AI-generated content from their feed, available on Android and desktop with iOS coming soon.
The tool, accessible via "refine your recommendations," allows users to toggle off AI content in categories like fashion, beauty, and home decor.
The update responds to user concerns that AI pins were overshadowing authentic, human-created content.
Pinterest says the change gives users more control, aiming to balance AI innovation with original creativity.
The company notes over half of online content is now AI-generated, highlighting broader industry challenges around authenticity and accountability.
Pinterest ahora permite a los usuarios bloquear contenido generado por IA en su feed, respondiendo a las preocupaciones sobre la autenticidad.