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flag Pinterest now lets users block AI-generated content in their feed, responding to concerns about authenticity.

flag Pinterest has launched a feature letting users filter out AI-generated content from their feed, available on Android and desktop with iOS coming soon. flag The tool, accessible via "refine your recommendations," allows users to toggle off AI content in categories like fashion, beauty, and home decor. flag The update responds to user concerns that AI pins were overshadowing authentic, human-created content. flag Pinterest says the change gives users more control, aiming to balance AI innovation with original creativity. flag The company notes over half of online content is now AI-generated, highlighting broader industry challenges around authenticity and accountability.

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