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aT hosted a K-Food Fair in Houston to boost Korean food exports, partnering with Kroger and planning a local office.
The Korea Agro-Fisheries & Food Trade Corporation (aT) held the K-Food Fair in Houston, Texas, October 11–12, 2025, as part of its push to expand Korean food exports in the U.S. South.
The event, linked to the Houston Korean Festival, featured tastings of ramyeon, snacks, and a Korean pear slushy, along with a themed 'Huntrix Snack Set' inspired by a popular animated film.
In partnership with Kroger, aT helped increase shelf space for Korean brands like Nongshim and Daesang, aiming to diversify offerings beyond ramyeon and enter secondary U.S. markets.
Interactive activities included a cooking class and quiz show.
aT plans to open a Houston office next year to serve as a hub for expanding K-Food distribution across central and southern U.S. regions.
aT organizó una Feria de K-Food en Houston para impulsar las exportaciones de alimentos coreanos, asociándose con Kroger y planeando una oficina local.