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Reitar Logtech and Hangzhou Xianmu launch global tokenized supply chain for foodservice, targeting $577B Chinese market by 2030.
Reitar Logtech and Hangzhou Xianmu Technology have formed a strategic partnership to launch a global tokenized smart supply chain for the foodservice industry, combining blockchain-based asset tokenization, AI-driven procurement, and smart cold chain logistics.
The joint venture will expand into Hong Kong, Southeast Asia, and the Middle East, aiming to create a transparent, efficient, and finance-accessible supply chain for restaurants worldwide.
The initiative targets the growing $577 billion global Chinese foodservice market by 2030, using digital tools to enhance traceability, cross-border trade, and investment opportunities for small and medium-sized brands.
Reitar Logtech y Hangzhou Xianmu lanzan una cadena de suministro tokenizada global para el servicio de alimentos, apuntando a un mercado chino de 577 mil millones de dólares para el año 2030.