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Aldi’s Nordpak and organic Brue Valley butter beat Lurpak in taste and value, reflecting shifting consumer preferences amid rising food costs.
A 2025 UK test found several supermarket butters outperformed or matched Lurpak in taste and value.
Aldi’s Nordpak stood out for its creamy texture, rich flavor, and low price of £2.19 for 500g.
A premium organic British butter from Brue Valley Farm was praised as the best-tasting option.
Tesco’s butter was criticized for poor texture and bland flavor, while a generic brand was described as unpleasant.
Lurpak, though enjoyable, was deemed unremarkable given its high and inconsistent pricing.
The results indicate shifting consumer preferences toward affordable, high-quality alternatives, especially from discount retailers.
Aldi's Nordpak y la mantequilla orgánica de Brue Valley superan a Lurpak en sabor y valor, lo que refleja las cambiantes preferencias de los consumidores en medio del aumento de los costos de los alimentos.