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flag Oregon’s Supreme Court weighs a 2015 vape flavor law, challenged as unconstitutional speech violation.

flag Oregon’s Supreme Court is reviewing a 2015 law requiring vape shops to obscure packaging and flavor names deemed appealing to minors, with a lower court ruling it unconstitutional. flag The law, enforced by the Oregon Health Authority, bans terms like “sweet” or “tangy” and candy-like images, but critics say it infringes on free speech and harms adult smokers who rely on these flavors to quit traditional cigarettes. flag Businesses report increased costs and operational burdens, while evidence shows adults switching to vaping overwhelmingly prefer these flavors. flag The Goldwater Institute argues the law is vague and violates constitutional rights, urging the court to strike it down. flag The case highlights the tension between youth prevention and adult access to harm-reduction tools.

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