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Long John Silver's rebranded with a modern logo, sparking backlash over losing its nostalgic pirate image.
Long John Silver's has drawn criticism after updating its logo, replacing the traditional pirate image with a more modern design.
Customers and social media users expressed disappointment, citing the change as a departure from the brand’s nostalgic identity.
The fast-food chain defended the update as part of a broader rebranding effort to appeal to younger audiences, but the backlash highlights ongoing tensions between modernization and preserving brand heritage.
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Long John Silver ha cambiado su marca con un logotipo moderno, provocando una reacción violenta por perder su imagen pirata nostálgica.