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flag India launches PayCentral, first AI-driven payment platform enabling autonomous transactions.

flag Infibeam Avenues Ltd’s Phronetic AI has launched PayCentral, India’s first agentic payment platform enabling AI agents to autonomously handle transactions without human input. flag Built on Google’s Agent Payment Protocol and integrated with major gateways like CCAvenue, Stripe, and PhonePe, it allows AI to negotiate, initiate, and settle payments in real time, especially in sectors with strong digital identities such as travel, insurance, and OTT services. flag The system supports automated payment links, subscriptions, refunds, and reconciliation, aiming to reduce friction in digital commerce. flag CCAvenue is integrating PayCentral into its network, potentially reaching thousands of merchants. flag The platform targets the gap between digital offers and completed transactions, with industry experts viewing agentic AI as a transformative force in e-commerce.

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