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Bollywood director Karan Johar condemns fake box office numbers, calling them misleading and harmful to the industry’s credibility.
Bollywood filmmaker Karan Johar has publicly criticized the practice of corporate bookings, where studios buy tickets to inflate box office numbers, calling it a hollow tactic that doesn’t reflect genuine audience interest.
Speaking on Komal Nahta’s podcast, Johar dismissed the practice as self-congratulatory, likening it to celebrating a personal ₹1 crore gain, and stressed that true success comes from audience approval, not artificial numbers.
He warned that such tactics undermine industry credibility and fail to sustain long-term film performance, emphasizing that quality ultimately determines a film’s lasting impact.
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El director de Bollywood, Karan Johar, condena los números falsos de taquilla, llamándolos engañosos y perjudiciales para la credibilidad de la industria.