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flag Elon Musk's high-end Tesla Diner in LA sold 50,000 burgers in three months, matching an average McDonald’s annual sales, despite double the price.

flag Elon Musk has launched the Tesla Diner in Los Angeles, a high-end burger restaurant integrated into a V4 Supercharger hub with 80 stalls and a drive-in theater. flag Opened in late July 2025, it sold about 50,000 burgers in its first quarter—matching the annual sales of an average McDonald’s—despite pricing its burgers at roughly twice the cost of a standard McDonald’s cheeseburger. flag The diner uses responsibly sourced ingredients within a “full charge” radius, offers pre-ordering via Tesla’s vehicle software, and serves food in Cybertruck-shaped boxes. flag Musk has signaled possible expansion if successful, though no international plans have been confirmed. flag The venture marks a new chapter in Musk’s push into consumer lifestyle experiences.

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