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flag Sri Lanka welcomed 1.72 million tourists in 2025, falling short of its 2.6 million target despite strong growth from India, the UK, and Europe.

flag Sri Lanka welcomed 1.72 million tourists in 2025, with September seeing 158,971 arrivals—a 30.2% year-on-year increase—driven by strong demand from India, the UK, and Europe. flag Despite exceeding 2018 levels, the country fell short of its 2025 target by nearly 875,000 visitors, requiring a strong finish to meet the revised goal of 2.6 million. flag Tourism earnings reached $2.3 billion in the first eight months, below the $5 billion target. flag Industry efforts, including a B2B roadshow in Australia and New Zealand, aim to boost international partnerships and promote Sri Lanka as a top destination for leisure and MICE travel.

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