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flag New to The Street launches October 2025 campaign with TokenFi to promote blockchain asset tokenization to investors.

flag New to The Street has launched a national media campaign with TokenFi, a real-world asset tokenization platform, beginning in October 2025. flag The initiative includes primetime interviews on Fox Business and Bloomberg Television, national TV commercials, and digital billboards in Times Square and New York’s financial district. flag Aimed at retail and institutional investors, the campaign highlights TokenFi’s no-code platform designed to simplify asset tokenization. flag It leverages New to The Street’s reach across broadcast, YouTube—over 3.5 million subscribers—and outdoor media, with over 150 monthly commercials and additional digital content. flag The partnership is part of a broader effort to increase awareness of blockchain-based financial innovation.

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