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Walmart to eliminate synthetic dyes and 30 additives from store-brand foods by Jan. 2027.
Walmart will remove synthetic dyes and 30 other additives, including preservatives and artificial sweeteners, from its U.S. store-brand foods by January 2027, affecting about 1,000 products across Great Value, Marketside, Freshness Guaranteed, and Bettergoods lines.
The change, driven by consumer demand for cleaner labels, follows similar industry moves and aims to improve ingredient transparency without raising prices.
Some targeted ingredients are already banned or unused in the U.S., but Walmart says reformulated products will maintain quality and taste using natural alternatives like beets and spirulina.
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Walmart eliminará los colorantes sintéticos y 30 aditivos de los alimentos de las marcas de las tiendas para enero de 2027.