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India is now Perplexity’s top market, driven by a deal with Airtel and a push to support local AI innovation.
India has become Perplexity’s largest market by users, fueled by a partnership with telecom provider Airtel that bundled Perplexity Pro, leading to strong app adoption and high retention.
CEO Aravind Srinivas highlighted India’s large English-speaking user base as key to improving the company’s AI search index.
He plans to launch a local investment fund to support Indian AI startups and advocate for government-backed GPU clusters and a sovereign AI model.
Srinivas emphasized inspiring Indian founders to build global tech companies, citing mentorship from Microsoft’s Satya Nadella and the launch of Comet, Perplexity’s AI-powered browser capable of autonomous tasks.
La India es ahora el principal mercado de Perplexity, impulsado por un acuerdo con Airtel y un impulso para apoyar la innovación local de IA.