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Keeta, Meituan’s international brand, launched in Dubai with drone deliveries and a major investment deal.
Meituan’s international food delivery brand Keeta has launched in Dubai, entering the UAE and becoming its fourth Gulf hub, following rapid expansions in Qatar, Kuwait, and Saudi Arabia.
The launch includes Keeta Drone, which received a beyond-visual-line-sight license and began regular drone deliveries for food, drinks, desserts, and pharmaceuticals.
Keeta signed a deal with the UAE Ministry of Investment to establish a regional headquarters, committing hundreds of millions in investment, creating over 350 high-skilled jobs, integrating 5,000+ local SMEs, and deploying AI-driven logistics like drones and autonomous vehicles.
The partnership supports UAE’s digital economy and innovation goals.
Keeta, la marca internacional de Meituan, se lanzó en Dubai con entregas de drones y un importante acuerdo de inversión.