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flag Virat Kohli remains India’s most valuable celebrity in 2025 with a $231.1 million brand value.

flag Cricketer Virat Kohli remains India's most valuable celebrity in 2025 with a brand value of $231.1 million, according to Kroll’s latest report, leading a list of top 25 celebrities whose combined value reached $2 billion—up 8.6% from 2024. flag His dominance is fueled by global recognition, consistent performance, and a strong portfolio of domestic and international endorsements. flag Ranveer Singh and Shah Rukh Khan rank second and third, with Khan seeing a 21% value increase. flag Women made up nine of the top 25, including Alia Bhatt and Deepika Padukone. flag Rising stars like Ananya Panday and Jasprit Bumrah gained ground, while streaming platforms now drive over half the revenue for major films. flag Despite shifting entertainment dynamics, celebrity influence remains strong, with digital presence and AI-driven visibility playing key roles in brand equity.

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