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Chinese travelers are flocking abroad during Golden Week 2025, boosting bookings globally.
Golden Week 2025 is driving a significant increase in Chinese outbound travel, with accommodation bookings rising sharply year-on-year as travelers extend their holidays up to 12 days.
Popular destinations include Japan, South Korea, and Southeast Asia, with urban centers like Tokyo and Seoul drawing crowds, while island and nature-focused locations such as Cebu, Phu Quoc, and Okinawa are growing in popularity.
European cities including Düsseldorf, Frankfurt, Copenhagen, and Barcelona are seeing double- and triple-digit growth, fueled by cultural and scenic attractions.
Interest in Africa and the Middle East is rising, with Johannesburg, Cairo, Tanzania’s Kilimanjaro region, Doha, and Abu Dhabi reporting strong demand.
Travelers are booking earlier, seeking value, and favoring diverse accommodations, including hostels—up 240% among Gen Z—alongside homestays and villas.
Overlapping regional holidays are boosting short-haul travel, with most trips to Japan and South Korea being short flights, reflecting a broader trend toward strategic planning, alternative stays, and exploration of emerging destinations worldwide.
Los viajeros chinos están acudiendo en masa al extranjero durante la Semana Dorada 2025, impulsando las reservas a nivel mundial.