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Steam Whistle Brewing keeps its iconic green bottles despite industry shift to cans, citing durability, nostalgia, and reusability.
Steam Whistle Brewing, Toronto’s largest independent craft brewery, confirms it will keep its iconic green glass bottles despite a widespread industry shift to aluminum cans.
Co-founder and CEO Greg Taylor highlights the bottles’ thicker glass, crimped crown seal for freshness, and reusability—up to 45 times—making them more profitable over time.
Inspired by a vintage 7-UP bottle found in 1988, the retro design uses a 1940s-era mold and features a painted label and “3FG” imprint.
Though heavier and more expensive to produce, the company values the nostalgic appeal and superior drinking experience.
While 68% of its beer is now sold in cans, Steam Whistle remains committed to bottles, planning a November promotion with free bottle openers in its traditional 12-packs.
This stands in contrast to competitors like Moosehead Breweries, which recently ended bottle production.
Steam Whistle Brewing mantiene sus icónicas botellas verdes a pesar del cambio de la industria a latas, citando durabilidad, nostalgia y reutilidad.