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flag The 2025 Sephora Global Tour kicked off in Shanghai with 5,000 attendees, showcasing new products and inclusive beauty experiences.

flag The 2025 Sephora Global Tour ended in Shanghai with nearly 5,000 attendees, marking the first stop of a worldwide journey. flag The event featured celebrity appearances, beauty masterclasses, and the launch of new Sephora Collection products including a hydrating lip tint, a skincare-makeup hybrid foundation, and a roll-on blush. flag Attendees explored interactive experiences, personalized makeovers, and a pop-up store, while Shanghai was chosen for its vibrant beauty market and diverse fashion culture. flag The tour will continue to cities like Paris and Dubai, promoting inclusive beauty and innovation.

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