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flag Ralph Lauren introduces AI assistant in app to give fashion advice and outfit suggestions.

flag Ralph Lauren has launched "Ask Ralph," an AI-powered assistant in its US app, offering outfit suggestions and styling tips akin to an in-store stylist. flag Users can ask for fashion advice for various occasions and receive shoppable outfit ideas. flag While it currently doesn't offer personalized fit advice or accept photo uploads, the tool aims to enhance the shopping experience and will evolve with user interaction.

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