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Amazon introduces Lens Live, an AI tool in its app that lets users scan and shop for products in real time.
Amazon has launched Lens Live, an AI-powered visual search feature that lets users scan products in real time and find matches directly on Amazon.
Available in the U.S., the tool shows related products in a swipeable carousel within the camera view, allowing users to quickly compare details and make purchases without leaving the app.
It aims to compete with similar features from Google and Pinterest.
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Amazon introduce Lens Live, una herramienta de IA en su aplicación que permite a los usuarios escanear y comprar productos en tiempo real.