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flag YouTube maintained its lead in U.S. TV viewership for the sixth month, ahead of Disney and Netflix.

flag YouTube led all U.S. TV distributors in July with a 13.4% viewership share, marking its sixth consecutive month at the top. flag Disney followed with 9.4%, and Netflix climbed to 8.8%, holding the third spot for two months. flag Streaming services accounted for 47.3% of total TV viewing, while broadcast and cable held 18% and 22.2% respectively.

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