Investors varied in their Amazon stock holdings, but the company's stock still rose 72.7% in the last quarter.

Meadow Creek Wealth Advisors LLC reduced its Amazon holdings by 0.7%, while Perritt Capital Management Inc increased its shares by 80, and Svenska Handelsbanken AB purchased 132,362 shares. Amazon's stock rose 72.7% in the fourth quarter, with analysts giving it a "Moderate Buy" rating. The company reported a net margin of 10.14% and EPS of $1.59, exceeding expectations. Amazon's market cap is $2.46 trillion.