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flag New Zealand politicians use digital billboards and social media to target ministers, sparking debate on public trust and media bias.

flag Lobby groups and politicians in New Zealand are increasingly using multimedia channels, including digital billboards and social media, to target ministers, raising concerns about media scrutiny and message bias. flag This shift allows for more targeted messaging but has sparked debate over its effectiveness and impact on public trust. flag Some politicians, like ACT leader David Seymour, are creating their own media channels to control their narrative, bypassing traditional media outlets.

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