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New Superman movie boosts dog adoption searches by over 500%, with Krypto's portrayal a key influence.
The release of the new Superman movie has led to a significant surge in dog adoption interest, with Google searches for "adopt a dog near me" increasing by 513%.
This spike is attributed to the film's portrayal of Krypto, Superman's loyal dog, inspired by director James Gunn's own rescue dog.
Searches for "rescue dog adoption near me" also rose by 163%.
Warner Bros. partnered with Best Friends Animal Society, covering adoption fees which resulted in 454 pets finding new homes.
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La nueva película de Superman aumenta las búsquedas de adopción de perros en más del 500%, con el retrato de Krypto una influencia clave.