Guinness leads in US customer recommendations, followed closely by Heineken and Savage X Fenty, new survey shows.

Guinness tops the list of recommended brands in the US with 91% of recent customers willing to recommend it. Heineken and Savage X Fenty follow with 90%. The survey, conducted by YouGov, included over 2,000 brands and measured customer satisfaction through recommendations. In the US, X (formerly Twitter) saw the biggest rise in positive recommendations, jumping 14.1 percentage points. The survey highlights the importance of brand loyalty and customer satisfaction across various industries.