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Xiaomi entered the EV market successfully with the SU7, aiming for 350,000 unit sales in 2025, unlike Apple.
Xiaomi successfully entered the electric vehicle (EV) market, unlike Apple, by investing $1.6 billion in the supply chain and building its own factory.
The SU7, its first car, has sold well, and Xiaomi aims to deliver 350,000 units in 2025.
Xiaomi's success stems from strategic supply chain control, leveraging its brand, and recruiting top automotive talent.
The company faces challenges in expanding internationally due to geopolitical complexities.
22 Articles
Xiaomi entró en el mercado de EV con éxito con el SU7, con el objetivo de vender 350,000 unidades en 2025, a diferencia de Apple.