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flag DStv becomes new sponsor of South Africa's top football league, sparking social media debate.

flag South Africa's top football league, now called the DStv Premiership, has a new sponsor, DStv, replacing Absa Bank. flag The change has sparked mixed reactions on social media, partly because the South African Broadcasting Corporation (SABC) has been left out of local football coverage since 2007. flag The league, which is backed by DStv's parent company Multichoice, will kick off the new season in mid-October.

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