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Pikachu and Snorlax appointed as Japan's "sleep support ambassadors" to promote better sleep habits.
Japan has appointed Pokémon characters Pikachu and Snorlax as "sleep support ambassadors" to promote better sleep habits.
The Ministry of Health, Labour and Welfare is collaborating with the Pokémon Company to create materials that encourage proper sleep.
The characters visited the ministry on June 26th to receive their appointments from Health Minister Takamaro Fukuoka.
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Pikachu y Snorlax designados como "embajadores de apoyo al sueño" de Japón para promover mejores hábitos de sueño.