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flag Indian paint industry faces pressure from price competition, affecting major firms like Asian Paints.

flag The Indian decorative paints industry is under pressure from new competitors using aggressive pricing, leading to lower sales and margins for major companies like Asian Paints. flag Despite a decline in urban demand, the industry expects modest growth in the upcoming fiscal year, driven by urbanization, construction, and better economic conditions. flag Asian Paints, which dominates the market, is also affected by these competitive tactics.

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