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Wisconsin's tourism hits record in 2024, impacting economy with $25.8B and 114.4M visitors.
Wisconsin's tourism industry set records in 2024, with a $25.8 billion economic impact and 114.4 million visitors, generating $1.7 billion in state and local revenue.
Madison and Dane County saw $1.55 billion in spending from 9.2 million visitors, boosting local jobs and various sectors including food, lodging, and retail.
Governor Tony Evers credited strategic efforts by the state and industry for the growth.
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El turismo de Wisconsin alcanza un récord en 2024, impactando la economía con $25.8B y 114.4M visitantes.