Meta plans full AI automation for advertising on Facebook and Instagram by 2026.

Meta Platforms, the parent company of Facebook and Instagram, plans to fully automate its advertising process with artificial intelligence by the end of 2026. The system will allow businesses to upload a product image and set a budget, with AI generating ads, including visuals, videos, and text, and determining user targeting on its platforms. The move aims to revolutionize how brands create and deliver ads, though some are wary of AI-generated campaigns lacking a human touch.