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Coca-Cola remains optimistic about growth in India despite challenges, focusing on low-sugar drinks and digital solutions.
Coca-Cola sees India as a key growth market, ranking it as its fifth-largest by volume.
The company has three billion-dollar brands in India—Thums Up, Maaza, and Sprite—and aims to add more.
Despite high taxes on carbonated drinks and recent weather challenges, Coca-Cola remains optimistic about long-term growth, focusing on low- and no-sugar beverages and digital solutions like its B2B platform, Coke Buddy.
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Coca-Cola se mantiene optimista sobre el crecimiento en la India a pesar de los desafíos, centrándose en bebidas con bajo contenido de azúcar y soluciones digitales.