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flag WNBA star Caitlin Clark projected to add nearly $1 billion in value to the league this season.

flag WNBA star Caitlin Clark is projected to add nearly $1 billion in value to the league this season, according to financial experts. flag Her influence is seen in increased viewership, merchandise sales, and sponsorship deals, with comparisons made to stars like LeBron James. flag Clark's popularity has led to more nationally televised games and top jersey sales, significantly boosting the league's economic activity.

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