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Developers target Gen Z in smaller Indian cities with luxury amenities as work patterns shift.
Real estate developers in India are focusing on Tier II and III cities to cater to Gen Z's demand for amenities like luxury cafes, fine dining, and malls.
This shift is driven by Gen Z's tech-savvy, eco-conscious, and entrepreneurial nature.
Developers are responding to decentralized work models and growing infrastructure in these cities, with investments expected to grow as Gen Z reshapes commercial real estate.
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Los desarrolladores apuntan a la Generación Z en ciudades indias más pequeñas con comodidades de lujo a medida que cambian los patrones de trabajo.