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Indian AI studio RAIDS unveils first fully AI-generated film for Tata Gluco+, signaling tech's role in branding.
RAIDS, an Indian AI studio, has created the first fully AI-generated thematic film for Tata Consumer Products' Tata Gluco+, titled "Piyo Goodness, Karo Greatness."
The film, conceptualized by ad agency VML, was entirely produced using AI, showcasing the potential of AI in creative storytelling.
It marks a significant step in how brands connect with consumers using innovative technology.
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El estudio indio de IA RAIDS presenta la primera película totalmente generada por IA para Tata Gluco +, señalando el papel de la tecnología en la marca.