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flag Apple plans to raise iPhone prices this fall, citing new features to mask tariff-related costs.

flag Apple may raise iPhone prices this fall to offset tariffs without directly blaming them, by tying higher costs to new features or additional storage options. flag The company is also set to release a thinner iPhone model, which could allow for pricing adjustments. flag Apple CEO Tim Cook noted tariffs could cost the company $900 million in Q2 2025. flag Despite a temporary trade agreement easing some financial risks, uncertainty remains over future tariffs.

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