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Bremworth, a New Zealand carpet firm, returns to synthetic carpets to meet demand and cut costs.
Bremworth, a New Zealand carpet company, is reintroducing synthetic carpets after a five-year focus on wool due to rising costs and feedback from partners.
The move aims to better meet customer demand and improve factory use.
This shift follows the company's previous strategy under former CEO Greg Smith to promote wool products due to growing interest in sustainability.
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Bremworth, una empresa de alfombras neozelandesa, vuelve a las alfombras sintéticas para satisfacer la demanda y reducir los costos.