Viewers criticized Britain's Got Talent's golden buzzer rule, deemed "unfair" after it was already used.

Britain's Got Talent viewers criticized the golden buzzer rule during the May 3 semi-final, expressing frustration that only one act can receive it per semi-final episode. After dance act Cheer Re-man's performance, the audience called for the golden buzzer, but it had already been given to young guitarist Olly Pearson. Many viewers took to social media, calling the rule "ridiculous" and "unfair."