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Low-calorie wines surged in the U.S. market, reaching over three million cases in 2024, while whiskey gains momentum.
In 2024, low-calorie wines saw significant growth in the U.S., reaching over three million cases, despite the overall wine market declining.
Brands like Delicato's Bota Box Breeze and Trinchero's Fre led in the low-calorie and de-alcoholized segments.
Meanwhile, the American whiskey industry is gaining momentum with the International Wine and Spirits Competition (IWSC) judging North American whiskies, aiming to help distillers adapt and compete globally.
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Los vinos bajos en calorías aumentaron en el mercado estadounidense, alcanzando más de tres millones de cajas en 2024, mientras que el whiskey gana impulso.