Shoppers are maximizing credit card rewards through "buy online, pick up in store" options.

The "buy online, pick up in store" (BOPIS) feature boosts credit card rewards. This retail model allows shoppers to earn points or cash back, often at higher rates than regular online purchases. Retailers like this option as it drives in-store traffic, potentially leading to additional sales. For consumers, it combines the convenience of online shopping with the immediacy of in-store pickup, maximizing reward benefits.