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Shoppers demand clearer labels on British products as 80% want easier identification of local goods in supermarkets.
British shoppers are calling for clearer labeling on locally produced goods in supermarkets, with 80% wanting easier ways to identify British products.
A study by Discover Seafood shows that consumers are particularly interested in buying local eggs, milk, fish, and potatoes.
Frustration over the difficulty of finding British items has led to calls for better support from retailers and the government for local producers.
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Los compradores exigen etiquetas más claras en los productos británicos, ya que el 80% quiere una identificación más fácil de los bienes locales en los supermercados.