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flag SMBs in Asia Pacific shift focus from tech experimentation to strategic investments, boosting budgets for expert partnerships.

flag Crayon's recent study on SMBs in the Asia Pacific region shows a shift from tech experimentation to strategic investment. flag Key findings: 72% of SMBs prioritize tech-enabled experimentation, 70% aim to unlock data value, and 87% plan to increase budgets for third-party expertise. flag This suggests SMBs are looking for partners who can help with strategy, AI integration, and infrastructure optimization.

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