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Easter spending in 2025 drops slightly to $23.6B, but per adult spend rises to $189.26.
Americans are projected to spend nearly $23.6 billion on Easter in 2025, a slight dip from the $24 billion in 2023.
The average spend per adult is $189.26, up from $177.06 last year.
Spending on food, gifts, and candy remains high, with 92% buying candy and 89% purchasing food.
Decorations have seen a rise, with 51% planning to buy them this year.
Despite rising costs, Easter holds strong emotional significance.
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El gasto de Pascua en 2025 cae ligeramente a $ 23.6B, pero el gasto por adulto sube a $ 189.26.