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flag Oscar Mayer built a hot dog-shaped football field, "Wienie Bowl," after an AI image went viral, hosting a game to engage fans.

flag Oscar Mayer turned an AI-generated image of a hot dog-shaped football field, known as "Wienie Bowl," into reality after it went viral on social media. flag The company built the unique field and hosted a flag football game, engaging with fans and strengthening its brand connection. flag This event highlights the impact of viral content on brand strategy and consumer engagement.

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